The Kraken cryptocurrency trading platform announced the employment of Katarzyna Wabik as Head of Growth to the region of Central and Eastern Europe (CEE). An experienced manager joins the Kraken team when the company is preparing to accelerate its development in the region, with Poland – the largest market in CEE – as a key element of this strategy. To meet the growing demand for regulated cryptocurrency services in Poland, Kraken develops and locates its offer, providing a trusted and compliant platform.
With over six years of experience in leading fintech companies, the new Head of Growth brings in -depth knowledge in building local operational structures and increasing the brand’s presence. Recently, she was the general manager in the Polish branch of the Binance cryptocurrency exchange, and previously played a key role in the development of Revolut’s activities on the Polish market.
I joined the Krakow passion to innovation and faith in the possibility of further development of the cryptocurrency ecosystem in Europe. I particularly appreciate the strong commitment of Kraken in issues of user safety and regulatory compliance. I believe that my experience in the fintech industry will help Kraken use the huge potential of the Central and Eastern Europe region.
– said Katarzyna Wabik.
Poland is a key market in the European development strategy of Kraken
Poland is a dynamically developing cryptocurrency market with a still growing number of conscious retail and institutional investors. This country also plays a central role in the expansion of Kraken in Europe. The platform entered the Polish market by taking over Coin Meester BV (BCM), obtaining VASP registration and starting activities in accordance with local regulations.
Along with the dynamic increase in turnover in euros – which currently constitute 17.5% of the global volume of the Cryptocurrency Spot Trade Trade – Kraken is developing its position of one of the sales platforms with the highest liquidity in euros in the world. The addition of regulated derivatives in accordance with MIFID II, currently offered throughout the European Economic Area, allows Polish investors to access one of the most advanced platforms of derivative instruments in Europe.
Katarzyna strengthens our presence in Poland and throughout the region of Central and Eastern Europe. Her in -depth knowledge of the Polish fintech ecosystem and cryptocurrencies makes it perfectly prepared to conduct the next stage of the company’s development. It is a region with huge potential, which we think about in the long term.
– said Brian Gahan, managing director of Kraken to Europe.
Cracow’s involvement on the European market
Kraken continues significant investments in the construction of a consistent with regulations and scalable cryptocurrency infrastructure throughout Europe. Thanks to VASP registration on key markets – including in Poland, France, Ireland, Italy, Spain and the Netherlands – and EMI licenses from the Central Bank of Ireland, Kraken created a solid regulatory foundation that allows the company to prepare for the functioning of the new Micar system.
Kraken takes key steps to strengthen its presence in Europe and develop a product offer, including:
- Introduction of derivative instruments for cryptocurrencies in accordance with the MIFID II Directive. This makes Kraken one of the few platforms offering a fully regulated trade in Futures contracts in Europe, including Poland. This initiative fills an important gap for advanced investors looking for trusted access to highly liquid derivative instruments.
- Take over ninjatraderthe American leader of commercial technologies, which opens the way to the integration of derivative instruments from the world of traditional finances with the global offer of Kraken products.
- Establishing cooperation with Mastercardto enable customers in Europe and Great Britain to make cryptocurrencies with over 150 million sellers around the world.
- Introduction of Kraken Embedcomprehensive Crypto-AS-A-Service solution, which is now available in the Dutch Bunq neobanek. The creation of Kraken Embed confirms involvement in innovation and development based on partnerships in local markets.
- Takeover Coin Meester BV (BCM)one of the most recognized cryptocurrency brokers in the Netherlands, which allowed to obtain VASP registration in France and Poland, and extend the regulated presence of Kraken on key European markets.
The above milestone reflects the wider strategy of Kraken, which aims to create the most trusted, in line with regulations and a comprehensive cryptocurrency platform in Europe. While Micr regulations are transforming the market, Kraken begins the next stage of development – providing safe, innovative and focused products for millions of people throughout the continent.
About Kraken
Kraken is one of the longest and safest cryptocurrency trading platforms in the world. The company’s mission is to accelerate the global adoption of cryptocurrencies so that everyone can become a participant in financial markets and achieve financial independence. Cracow customers around the world can trade over 300 different digital assets and six traditional currencies, such as the British pound (GBP), Euro (EUR), US dollar (USD), Canadian dollar (CAD), Swiss franc (CHF) and Australian dollar (Aud).
Established in 2011, the Kraken Stock Exchange was one of the first to introduce a trade on one platform with the possibility of using the financial lever, Parachain auctions, staking, regulated derivative instruments and cryptocurrency indexes. Kraken, serving millions of private investors, traders and institutions around the world, provides access to one of the fastest and most efficient transaction platforms and professional support available around the clock. Kraken sets the industry standards in terms of transparency and trust of customers, being the first cryptocurrency platform that carried out the Proof of Reserves audit (proof of reserves). On the Kraken platform, you can follow cryptocurrency courses and carry out transactions both via the web browser and via the Kraken and Kraken Pro applications for devices with Android and iOS. More information is available at www.kraken.com.